The snow gods approve of Burton’s new Thredbo store.
How do we know this? Because the iconic snowboarding brand opened their doors for the first time on Saturday, and it coincided with the best opening day conditions in 19 years. Easing their way off the slopes and into Burton’s new storefront in Thredbo’s Alpine Village, punters turned out for some cold beers and a first look at the top-notch snowboards, boots, bindings, outerwear and winter accessories cramming the shelves.
Burton’s new store, opened in partnership with Thredbo Resort, has joined the ranks of other top dog locations in Los Angeles, Innsbruck, Niseko and Queenstown. Check out the fresh digs below, and don’t forget to stop by somewhere between enjoying the fresh pow and Après Ski drinks—we guarantee you’ll come across something you like.