G-star and Pharrell Williams have come together to create a denim range from ‘Bionic Yarn’, a material that is made from recycled plastic from the ocean. Now you can wear your 6-pack can holder rather than it being entangled around a Dolphins nose, much better result. The collection was launched last week in NYC, and is in-stores and online now, check it out over here. You can also read more on the founders of Bionic Yarn in Issue 44, on-sale Thursday!

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